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Two landmark cases from Canada with implications for bloggers, podcasters and their kind
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Tactical Transparency by Shel Holtz and John Havens.
A belter of a book and a 'must read' addition to any communicator's bedside reading table if they are serious about introducing social media into their communication plans. It includes a fabulous chapter on transparency and business (hint: you want to photocopy it and give it to your CEO!)
Qualitative Communication Research Methods by Thomas Lindlof and Bryan Taylor.
Not just a book for academics, it's chock-full of great ideas on how to effectively and efficiently research your employees, customers, the marketplace and other stakeholders
The Twitter Book by Tim O'Reilly and Sarah Milstein.
A fabulous book that gives a clear, clean overview of what Twitter is and WHY you should be engaging with it. THEN it goes into depth with so many tips and ideas that they should have sold the book for twice the price!
101 ways to power-up your writing. Writing tips and advice from a Fortune 500 writer. Prevent these embarrassing mistakes in English. Write with power and impact. Be an effective communicator and achieve more in life through the power of clear communication!
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Guerrilla Marketing During Tough Times is the only course that will show you exactly how to survive during bad economic times. Written by the acclaimed marketer Jay Conrad Levinson you should learn more about Guerrilla Marketing During Tough Times
