I need your help, because today I seem to be suffering from ‘brain fade’, as if it’s worn out.
I’m putting together a staff information pack for a client who is moving from one part of the city to another. I’m looking to include information such as where the coffee shops and lunch bars are, where the restaurants are, how much things cost, where the parking stations are, where the nearest public transport stops are, and so on.
I’d love to present the employees with this information pack (which includes information on how to work the new phone system, how to work the new multi-purpose printer/copier/fax machines, how to work the dishwashers, and so on). Clearly there is a need for some level of durability and re-use for this material, so giving them a handful of plastic comb bound A4 sheets with information on them is not going to be ‘impressive’ or ‘noteworthy’ enough.
I’m looking to the community for ideas of what you’ve received in the past, great packaging that startled and delightfully surprised, great ways of presenting information that is both durable and easy to use. I’d love to know what you found ‘worked’ and what didn’t (and maybe ‘why’).
I need to come up with a few ideas I can present (even as just as an idea) to the client next week, so any info you can give me would be very gratefully appreciated. Either leave comments on this post, or else email me: Lee at LeeHopkins dot com.