The legendary and (in)famous Trevor Cook from the major Sydney PR company Jackson Wells Morris has kindly allowed your humble correspondent to co-write a white paper for businesses with him, with the aim of explaining to businesses what this ‘Social Media’ thing is all about and showing them how they can join in the fun.
Entitled “Social Media, or How I Learned to Stop Worrying and Love Communication“, the white paper is 30 pages in length and full of insight, wisdom and ‘how to’.
You are free to download it and distribute it widely. Why not pass it on to your colleagues and friends?
You can download Version 1.0 now; as the online world changes we will update the paper and of course let you know via our blogs that a new version is available. Coming soon: a section on SecondLife and its implications for businesses — training sessions, meetings, negotiations…