Cook & Hopkins Social Media White Paper – Second Edition

by Lee Hopkins on June 20, 2007 · 12 comments

in Uncategorized

Yes, it’s finally here!

The White Paper you have all been bugging us about has been finalised and proofed and slapped into existence.


  • Introduction
  • Web2.0 and collaboration
  • Why blog?
  • Web feeds (rss and other geeky stuff)
  • Some corporate blog examples
  • Podcasting for business
  • Twitter and Jaiku
  • Facebook
  • Second Life and 3D virtual worlds
  • Wikis
  • Blog writing tips
  • Where to go to get started
  • Want more help?

Grab your own copy right now (pdf) and pass it on to your friends.



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