ad-tech sydney conference – march 2008

by Lee Hopkins on December 10, 2007 · 1 comment

in marketing,second life

adtech sydney march 12-13; click on the image to visit the adtech site for more details 

Steven Noble from Hill & Knowlton Australia has very flatteringly asked me to be involved in the ad tech two-day conference in Sydney, March 12-13.

With three separate but overlapping tracks, there’s a stack of goodness on offer at the conference; here’s just a sampling:

  • Understanding Virtual Worlds
  • Social Media and CGC: has a value proposition emerged?
  • Online techniques to increase customer loyalty
  • The Widget Economy
  • Integrating Social Media into the mix
  • Web2.0 for Financial Services
  • Tailoring content for the mobile device
  • The Podosphere: everything you need to know for success in one hour
  • Talent management in the digital age
  • Digital PR workshop: public relations vs. people relations
  • The Art of Conversation: establishing brand dialog in the digital era

There’s a whole heap more and a veritable “who’s who” of speakers. Check out the constantly updated adtech site.

One not to miss“, methinks!

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