Social Media Telesummit – I will live-blog some of it

by Lee Hopkins on February 8, 2008 · 6 comments

in marketing

 

Leesa Barnes - author of Podcasting for Profit and host of the Social Media Telesummit 2008 My colleague-in-arms Leesa Barnes (author of Podcasting for Profit) has organised the first Telesummit on Social Media for 2008 (that I am aware of).

Leesa has kindly given me access to it so that I can ‘live blog’ some of the sessions. Thanks, Lisa!

The Telesummit will take place between 20th and 28th Feb, and Lisa assures me you will learn many, many things, including:

  • How to podcast quickly and often without all the technical headaches
  • Ways to produce a quality podcast that meets the demands of your audience
  • Why it’s dangerous to give away all your content for free – and what to do instead
  • The three key questions you need to answer to build a strong online brand
  • Discover how the lessons learnt in the “old media” can be used to convince management and other stakeholders to use “new media”
  • How to choose a profitable niche of starving customers who are ready to buy premium content
  • What miniature schnauzers and teenagers can teach you about marketing
  • How to communicate your core message on your blog and reach your ideal customer every time your blog is visited
  • Why using an RSS feed is not the way to build a business and what you should use instead
  • How to identify the perfect joint venture so you make money faster
  • Simple and inexpensive steps that help you get past the gatekeeper of high profile guests and celebrities
  • How to sell more books using a virtual book tour
  • Learn the different ways to create revenue in Second Life
  • Discover the critical early steps you must take to just give your blog a chance of making money
  • How to distinguish your social media consulting services from low-cost providers
  • How to get a six figure sponsorship deal for your blog or podcast from a Fortune 500 company
  • How to use your online community to create content for your niche directory (so you don’t have to)

There’s a ton of good value in the 26 information sessions that will run during the week. Some of speakers include:

  • Scott Allen: co-writes a monthly column for FastCompany.com about virtual business relationships and social software
  • Darren Barefoot & Julie Szabo: design social media marketing campaigns, including a series of videos for an e-commerce provider that resulted in 35,000 views in 6 months
  • Paul Copcutt: recognized by Forbes as one of the Top Certified Personal Brand Strategists worldwide
  • Krishna De: named as one of the Top 50 Business Women in Ireland
  • Karin Hoegh: awarded the 2006 Webgrrl of the Year
  • Kylie Johnson: producer of Australia’s Commonwealth Scientific and Industrial Research Organisation podcast which consistently ranks #1 in iTunes (and with a name like ‘Kylie’ she’d have to be an Aussie, hey?! :-) )
  • Yaro Starak: fellow Aussie who is the author of Blog Traffic King, an ezine that teaches bloggers how to gain 1000 unique visitors and 1000 RSS subscribers in 6 months (because he did it himself)
  • Anna Farmery: her podcast, The Engaging Brand, nominated for the Best Business Podcast at the 2007 Podcast Awards
  • Kate Trgovac: creator of a blog for her Second Life avatar, Katicus Sparrow, the first of its kind to chronicle the adventures of an avatar in a 3D world (and a bloody great blog!)
  • Andy Wibbels: author of Blogwild! A Guide for Small Business Blogging, hailed by the Wall Street Journal as “recommended reading” and awarded Best Marketing Blog of 2005 and 2006 by MarketingSherpa.

There are stacks more brilliant speakers/presenters.

Of course, vacations, meetings, even living in a different timezone might prevent you from attending the live sessions during the afternoons.

The good news is that each session will be recorded. The recordings will be posted 24 hours after the live session ends. Whether it’s 3am Tokyo time or 10am Los Angeles time, you can playback the recordings whenever you like.
There’s nothing to download. Just login to the Private Attendees Area, turn up your speakers or plug in your headphones, then click on the play button.

**Please Note** The recordings will not be available for sale after February 29th. If you return from vacation on March 1st and decide to register for the Social Media Telesummit on that date to access the recordings, you’re out of luck. The register link will disappear on February 29th.

You can find out more about the Telesummit by checking out the Schedule.

 

  • http://www.wecai.org/ Heidi Richards Mooney

    Leesa is fantastic! She did a session for the members of the Women’s eCommerce Association, International and was spot on!

    I cannot wait until her New Media Summit.

    thanks for the heads-up.

    Heidi Richards, Founder & CEO
    http://www.wecai.org

  • http://www.wecai.org Heidi Richards Mooney

    Leesa is fantastic! She did a session for the members of the Women’s eCommerce Association, International and was spot on!

    I cannot wait until her New Media Summit.

    thanks for the heads-up.

    Heidi Richards, Founder & CEO
    http://www.wecai.org

  • Pingback: iJump.co.nz » Links » links for 2008-02-09

  • http://www.theengagingbrand.com/ Anna Farmery

    Leesa is a wonderful example to all podcasters out there and this summit has some fantastic content. I may be speaking but I cannot wait to hear the presentations – never fail to get inspired from hearing tips from others

  • http://www.theengagingbrand.com Anna Farmery

    Leesa is a wonderful example to all podcasters out there and this summit has some fantastic content. I may be speaking but I cannot wait to hear the presentations – never fail to get inspired from hearing tips from others

  • Pingback: Better Communication Results » Social Media TeleSummit — the story so far

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