Trust me,I'm a blogologist

Well, Day One of my two day Melcrum workshop has finished. I’m back at the hotel and after having had a fabulous meal and even having indulged in an hour of tv (an unheard-of luxury for me), it is back to work.

Today was fraught with technological meltdowns whose warning rumblings started yesterday evening.

Last night in the hotel I connected up the trusty inkjet printer I always pack to the laptop and prepared to print onto the top of the blank dvds I’d bought for the delegates, each dvd to be filled with Social Media goodness and insight.

Well, the laptop and printer didn’t want to play together. So after an hour of muttering and cursing (usually a good solution in such instances) I download the various drivers I needed, installed those and tried again. Still no go. Grrr…

Tested out the powerpoint show on my laptop and all the movies played. Happy, I go to bed to have a fitful night’s sleep (strange beds do that to me).

Get to the venue, load the printer drivers onto one of the spare pcs in their ‘business centre’ — still no go (at this point I am wondering if the printer is the problem, rather than the drivers). But decide to bravely press ahead and at least burn the resource material to the dvds for the delegates.

For some inexplicable (to me) reason Windows won’t copy across some of the mp3s in the source usb drive to the ‘holding’ drive for burning to the dvds. Grrr again.

Remember those movies that played in the hotel room run-through last night? At the venue some of them don’t, and some of them which I *know* I copied into the correct folder are now not there. WTF???

A frustrating day where I had to reboot the computer three times (twice in front of the phenomenally patient attendees); one very kindly said that at least they didn’t feel so alone — they thought they were the only one to have such hassles right at the moment you least needed them.

Back to the hotel room and I’m now about to try again. But before I do (and possibly waste several more hours vainly trying to get everything to play nicely) I have some promises to keep.

To wit, we discussed in the room what ‘Social Media’ meant to the workshop attendees, some of whom were already familiar with some SocMed tools, others for whom Facebook was an unknown entity. (This is what I love about presenting — you meet every type of person from the ‘why are you here, you should be presenting this stuff yourself?’ level of delegate to the complete novice who is a genuine SocMed newbie. It keeps me on my toes and helps remind me that there are real people outside my little hermetically sealed community of SocMed evangelists).

Here’s what they brain-dumped when I asked them to divulge what words and phrases are conjured up by the term ‘Social Media’:


interactive personal infant
multimedia communities powerful
collaborative personal connection
engaging quick networking
sharing communication risky
informal technology-enabled Gen Y
unknown pseudo-personal old and new
uncontrollable self-regulating free
controversial unapproved normal/abnormal
expensive lots of technologies explosion of niche groups/interests
very fast global permanent
unknown benefits unexpected benefits

This is very similar to the list compiled from last year’s delegates to the same workshop, which alas I no longer have a copy of.

For those of you who wanted to know more about the books I talked about and displayed, an earlier post of mine on good reading material about social media will provide a fabulous list.

And for those who were/are concerned about identity theft online, here’s how to tap into the brains and research of some of the smartest brains on the planet — use delicious to do your ‘filtering’ for you; the larger the number of others who have also ‘bookmarked’ a page or article, the more likely it is to have a large amount of valuable content.

Blue tshirt from cafepress.com

And for today’s attendees, my t-shirt was courtesy of the funny bugger who designed it and uploaded it to cafepress.com, where even your humble correspondent has a store.

Go on, buy something and keep the wolves from eating my stepchildren. You know you want to…

For those who won’t be there, tomorrow’s t-shirt.

  • http://blog.ableandhow.com/blog David Ferrabee

    Lee,
    I feel your pain. It’s great to hear that the SocMed workshops in Australia are on-going. I ran a few for Melcrum here in the UK and they were great fun. At the time I remember saying “this Twitter thing will be important…” and no one believed me.
    But I worry it’s gone off the boil a bit here too. Maybe people are too busy lining up outside their banks.
    I love the way you can make this a full multi-media experience too. “Like the workshop? Why not buy the t-shirt…?” Impressive.
    All the best
    /df

  • http://blog.ableandhow.com/blog David Ferrabee

    Lee,
    I feel your pain. It’s great to hear that the SocMed workshops in Australia are on-going. I ran a few for Melcrum here in the UK and they were great fun. At the time I remember saying “this Twitter thing will be important…” and no one believed me.
    But I worry it’s gone off the boil a bit here too. Maybe people are too busy lining up outside their banks.
    I love the way you can make this a full multi-media experience too. “Like the workshop? Why not buy the t-shirt…?” Impressive.
    All the best
    /df

  • Pingback: Melcrum Social Media Strategy Workshop - reflections

  • Pingback: Breaking Murphy’s Law » Blog Archive » The Weekly Might Have Missed List (11/02/08)

  • http://www.americanrecordablemedia.com/ CD DVD Printer

    Great article! Thanks for sharing this.

  • http://www.weprintdiscs.com/ DVD Duplication

    That t-shirt design looks really great.

Previous post:

Next post: