Donating their time, effort and resources

by Lee Hopkins on February 11, 2009

in victorian bushfires

ruby's cafe bushfire appeal

Loads of folks have contacted me, asking how they can help out those affected by the Victorian bushfires.

Here’s a list of what’s going on amongst my own circle of friends — more to be updated as they come in:

  • Ruby’s cafe in Stirling are taking donations when you buy the best coffee  and coeliac-friendly food in the Adelaide Hills (imho)
  • DivineWrite is donating 100% of profits from superb book SEOSecrets to the Victorian bushfire appeal Glenn Murray at DivineWrite is donating all sales of his absolutely superb Search Engine Optimisation book SEO Secrets  – but you’ve only got until midnight of Friday 13th Feb Eastern Standard Time (Australia) to get in and pick up this belter of a book and at the same time help the Victorians
  • image The very fine crew at Sitepoint are giving away five of their brilliant web coding books for the price of just one — again, you’ve only got until Friday 13th to grab this amazing bargain! Thanks, too, to Darren Rowse (the ultimate problogger) for working with Sitepoint to get this together.
  • Angie Haggstrom at Freedom Freelance is giving 100% of sales to the appeals Angie Haggstrom is amazingly donating ALL of the proceeds from any coaching or consultation sessions booked with her from now until further notice directly to the Australian Red Cross, Salvation Army, and CFA.
  • Cottage Comforts are donating between 50 and 100% of sales from 12-28 Feb to the Australian Red Cross Cottage Comforts are donating between 50 and 100% of sales from 12-28 Feb to the Australian Red Cross. Home fragrances, bath and body products and candles – all homemade with pride, from their cottage to you. In addition, Cottage Comforts Wholesale are giving 15% of all sales taken between 12-28 Feb to the Australian Red Cross.
  • Perfect Vision Laser Correction are donating the biggest revenue day in March to the appeals Perfect Vision Laser Correction in the Sydney CBD are donating an entire day’s worth of procedures! The staff — yes, the surgeons and everyone — are insisting that the biggest revenue day in March will go entirely to the bushfire appeals. If you have EVER thought about having corrective laser surgery on your eyes, and you work or live in Sydney, NOW is the time to book! Whip over to Perfect Vision’s Facebook page and let them know you appreciate this incredible gesture!
  • Jim Stewart and the crew at Stewart Media are running a special SEO workshop: "We’ve decided to run an SEO Workshop in Melbourne with all proceeds to go to the Red Cross bushfire appeal. It will cost $250 (usually $895) and will be on 12th March 2009. Book Here (we’ll bill you later)."


Finally, I’m giving 100% of the proceeds from all of my own products to the RSPCA Bushfire Appeal for the entire month of February. Just click on any of the links below, purchase and ALL of the sale will go to the RSPCA in Victoria.


Jasmin Tragas Jasmin Tragas has, like me, been following the Victorian bushfires and has compiled a wonderful list of ways you can help out. Quoting from Jasmin in full:


  • You can donate to the Red Cross Bushfire appeal  1800 811 700 or in the UK, British Red Cross
  • You can donate at Myers and at Bunnings.
  • The Salvos have also launched a cash and donations appeal. For international donations, please go through and specify you want ‘Australian Bushfire Appeal’
  • Vinnies have launched an appeal
  • Telstra will be making a donation and additionally matching dollar for dollar employee contributions up to $250,000.
  • Donations are sought for animals caught in the fires
  • You can donate blood (urgently needed ) 13 14 95 to make an appointment (update: please use web to register as phone lines overloaded – hat tip to Dani for the comment)
  • Some major banks have now set up bank accounts for online donations



  • Some people are offering help (homes, paddocks etc) and you can too on or call  1800 006 468 . Some were leaving offers of help on an ABC blog (update: comments now closed) and now via @DebbieChang asks on Twitter if anyone could think about setting up a webby way to match offers of homes and people needing immediate accommodation (although I guess DHS  might need to be involved??)
  • Join the Vic Bushfires Causes group on Facebook
  • Join the “Applaud the CFA heroes and empathis with the victims of the 09 Vic bushfires” Facebook Group
  • via @vicpremier Anyone willing to volunteer time and skills should call the Bushfire Volunteer Hotline on 1300 366 356 or visit –
  • Be prepared. Make sure your home is fire-safe and that you have a fire plan in place
  • Leave a message of personal support and care

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