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	<title>Comments on: &#8220;Social Media is a load of time-wasting rubbish!&#8221;</title>
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	<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/</link>
	<description>innovative communication for innovative communicators</description>
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	<item>
		<title>By: Sylvain</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-3402</link>
		<dc:creator>Sylvain</dc:creator>
		<pubDate>Wed, 23 Sep 2009 22:05:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-3402</guid>
		<description>I actually meant that social media is here to stay ;-)

Anyways, I still read many articles where people are asking themselves whether they should use Facebook or Twitter for their company. Sad, but true! 

The &quot;if&quot; remains a question for many people, unfortunately.</description>
		<content:encoded><![CDATA[<p>I actually meant that social media is here to stay <img src='http://www.leehopkins.net/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>Anyways, I still read many articles where people are asking themselves whether they should use Facebook or Twitter for their company. Sad, but true! </p>
<p>The &#8220;if&#8221; remains a question for many people, unfortunately.</p>
]]></content:encoded>
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	<item>
		<title>By: Sylvain</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-6937</link>
		<dc:creator>Sylvain</dc:creator>
		<pubDate>Wed, 23 Sep 2009 22:05:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-6937</guid>
		<description>I actually meant that social media is here to stay ;-)

Anyways, I still read many articles where people are asking themselves whether they should use Facebook or Twitter for their company. Sad, but true! 

The &quot;if&quot; remains a question for many people, unfortunately.</description>
		<content:encoded><![CDATA[<p>I actually meant that social media is here to stay <img src='http://www.leehopkins.net/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>Anyways, I still read many articles where people are asking themselves whether they should use Facebook or Twitter for their company. Sad, but true! </p>
<p>The &#8220;if&#8221; remains a question for many people, unfortunately.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Sylvain</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-6938</link>
		<dc:creator>Sylvain</dc:creator>
		<pubDate>Wed, 23 Sep 2009 22:05:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-6938</guid>
		<description>I actually meant that social media is here to stay ;-)

Anyways, I still read many articles where people are asking themselves whether they should use Facebook or Twitter for their company. Sad, but true! 

The &quot;if&quot; remains a question for many people, unfortunately.</description>
		<content:encoded><![CDATA[<p>I actually meant that social media is here to stay <img src='http://www.leehopkins.net/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>Anyways, I still read many articles where people are asking themselves whether they should use Facebook or Twitter for their company. Sad, but true! </p>
<p>The &#8220;if&#8221; remains a question for many people, unfortunately.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lee Hopkins</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-3396</link>
		<dc:creator>Lee Hopkins</dc:creator>
		<pubDate>Wed, 23 Sep 2009 02:38:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-3396</guid>
		<description>I think, if the attendees at my workshops on Social Media are anything to go by, that it is no longer a case of &#039;if&#039; but &#039;how&#039;. The corporate communicators I speak with are very keen to get involved but face two obstacles: the ROI question from scared senior management, and the fear that if they put a foot wrong they will do inestimable damage to their brand.

I go out of my way to assure them that the social media world will love them as long as they acknowledge their faults and ask the community for help to improve (and, of course, actually *listen* and *take heed* of what they say).

What corporate communicators never see coming is how much resource it will take to do it all &#039;properly&#039;. THAT always blind-sides and scares the living daylights out of them.</description>
		<content:encoded><![CDATA[<p>I think, if the attendees at my workshops on Social Media are anything to go by, that it is no longer a case of &#8216;if&#8217; but &#8216;how&#8217;. The corporate communicators I speak with are very keen to get involved but face two obstacles: the ROI question from scared senior management, and the fear that if they put a foot wrong they will do inestimable damage to their brand.</p>
<p>I go out of my way to assure them that the social media world will love them as long as they acknowledge their faults and ask the community for help to improve (and, of course, actually *listen* and *take heed* of what they say).</p>
<p>What corporate communicators never see coming is how much resource it will take to do it all &#8216;properly&#8217;. THAT always blind-sides and scares the living daylights out of them.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lee Hopkins</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-6935</link>
		<dc:creator>Lee Hopkins</dc:creator>
		<pubDate>Wed, 23 Sep 2009 02:38:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-6935</guid>
		<description>I think, if the attendees at my workshops on Social Media are anything to go by, that it is no longer a case of &#039;if&#039; but &#039;how&#039;. The corporate communicators I speak with are very keen to get involved but face two obstacles: the ROI question from scared senior management, and the fear that if they put a foot wrong they will do inestimable damage to their brand.

I go out of my way to assure them that the social media world will love them as long as they acknowledge their faults and ask the community for help to improve (and, of course, actually *listen* and *take heed* of what they say).

What corporate communicators never see coming is how much resource it will take to do it all &#039;properly&#039;. THAT always blind-sides and scares the living daylights out of them.</description>
		<content:encoded><![CDATA[<p>I think, if the attendees at my workshops on Social Media are anything to go by, that it is no longer a case of &#8216;if&#8217; but &#8216;how&#8217;. The corporate communicators I speak with are very keen to get involved but face two obstacles: the ROI question from scared senior management, and the fear that if they put a foot wrong they will do inestimable damage to their brand.</p>
<p>I go out of my way to assure them that the social media world will love them as long as they acknowledge their faults and ask the community for help to improve (and, of course, actually *listen* and *take heed* of what they say).</p>
<p>What corporate communicators never see coming is how much resource it will take to do it all &#8216;properly&#8217;. THAT always blind-sides and scares the living daylights out of them.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lee Hopkins</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-6936</link>
		<dc:creator>Lee Hopkins</dc:creator>
		<pubDate>Wed, 23 Sep 2009 02:38:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-6936</guid>
		<description>I think, if the attendees at my workshops on Social Media are anything to go by, that it is no longer a case of &#039;if&#039; but &#039;how&#039;. The corporate communicators I speak with are very keen to get involved but face two obstacles: the ROI question from scared senior management, and the fear that if they put a foot wrong they will do inestimable damage to their brand.

I go out of my way to assure them that the social media world will love them as long as they acknowledge their faults and ask the community for help to improve (and, of course, actually *listen* and *take heed* of what they say).

What corporate communicators never see coming is how much resource it will take to do it all &#039;properly&#039;. THAT always blind-sides and scares the living daylights out of them.</description>
		<content:encoded><![CDATA[<p>I think, if the attendees at my workshops on Social Media are anything to go by, that it is no longer a case of &#8216;if&#8217; but &#8216;how&#8217;. The corporate communicators I speak with are very keen to get involved but face two obstacles: the ROI question from scared senior management, and the fear that if they put a foot wrong they will do inestimable damage to their brand.</p>
<p>I go out of my way to assure them that the social media world will love them as long as they acknowledge their faults and ask the community for help to improve (and, of course, actually *listen* and *take heed* of what they say).</p>
<p>What corporate communicators never see coming is how much resource it will take to do it all &#8216;properly&#8217;. THAT always blind-sides and scares the living daylights out of them.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lee Hopkins</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-3395</link>
		<dc:creator>Lee Hopkins</dc:creator>
		<pubDate>Wed, 23 Sep 2009 02:34:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-3395</guid>
		<description>You mean the internet is *really* here to stay??? Bugger; I had just invested in a whole lot of bricks-and-mortar newsagencies...</description>
		<content:encoded><![CDATA[<p>You mean the internet is *really* here to stay??? Bugger; I had just invested in a whole lot of bricks-and-mortar newsagencies&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lee Hopkins</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-6934</link>
		<dc:creator>Lee Hopkins</dc:creator>
		<pubDate>Wed, 23 Sep 2009 02:34:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-6934</guid>
		<description>You mean the internet is *really* here to stay??? Bugger; I had just invested in a whole lot of bricks-and-mortar newsagencies...</description>
		<content:encoded><![CDATA[<p>You mean the internet is *really* here to stay??? Bugger; I had just invested in a whole lot of bricks-and-mortar newsagencies&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Sylvain</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-3346</link>
		<dc:creator>Sylvain</dc:creator>
		<pubDate>Wed, 09 Sep 2009 00:51:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-3346</guid>
		<description>Ignoring social media&#039;s power as a means of communication in 2009 is like saying, in 1995, that the Internet is a trend that will quickly fade away...

It&#039;s here to stay. It changed the way people communicate, period!</description>
		<content:encoded><![CDATA[<p>Ignoring social media&#8217;s power as a means of communication in 2009 is like saying, in 1995, that the Internet is a trend that will quickly fade away&#8230;</p>
<p>It&#8217;s here to stay. It changed the way people communicate, period!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Sylvain</title>
		<link>http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/comment-page-1/#comment-6932</link>
		<dc:creator>Sylvain</dc:creator>
		<pubDate>Wed, 09 Sep 2009 00:51:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.leehopkins.net/2009/09/07/social-media-is-a-load-of-time-wasting-rubbish/#comment-6932</guid>
		<description>Ignoring social media&#039;s power as a means of communication in 2009 is like saying, in 1995, that the Internet is a trend that will quickly fade away...

It&#039;s here to stay. It changed the way people communicate, period!</description>
		<content:encoded><![CDATA[<p>Ignoring social media&#8217;s power as a means of communication in 2009 is like saying, in 1995, that the Internet is a trend that will quickly fade away&#8230;</p>
<p>It&#8217;s here to stay. It changed the way people communicate, period!</p>
]]></content:encoded>
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