BCR063: emotional versus strategic conversations

by Lee Hopkins on July 19, 2010

in bcr pod/vidcast

What would happen if we stopped to consider the longer-term implications of our emotionally-driven social media interactions?

Do we spend enough time considering what the Googleability of our conversations means for our organisation’s ethos and values?

BCR063: 18th July 2010

Links mentioned:

  • USAF blog comment process flowchart
  • Intel ‘good, bad and ugly’ comments/posts:
    • “Balanced online dialogue. Whether content is pre-moderated or community moderated, follow these three principles: the Good, the Bad, but not the Ugly. If the content is positive or negative and in context to the conversation, then we approve the content, regardless of whether it’s favorable or unfavorable to Intel. But if the content is ugly, offensive, denigrating and completely out of context, then we reject the content.”

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