From the category archives:

academic research

- there are 200 billion spam emails sent every day :(

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G’day! Thanks for returning! The Chief Marketing Officer (CMO) Council invites you to be part of their in-depth assessment of marketing performance in 2009 and the plans, priorities and projections for 2010. ‘Marketing Outlook’ is one of, if not the most, downloaded product each year from the Council’s website. Take the survey: http://www.cmocouncil.org/programs/surveys/mo_10/ The CMO [...]

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Digital Democracy are able to offer the ‘Your Say Cafe’, a safe online market research community tool

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the business case: there is visible return on investment

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The organisers encourage submissions of microblogging research work in both social context and work settings

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What I and my clients want are ‘hard numbers’

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Just received my courtesy copy of the 2nd Australasian edition of Wood, Zefane, Fromholtz, Wiesner and Creed’s core textbook, ‘Organisational Behaviour: Core Concepts and applications’ (Wiley). It’s part of the fun that comes from being a psychologist as well as a business communicator; never a dull life! Very flattered, because again they have referenced by [...]

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I haven’t done anything (of note) on my research for over a year; I figure it high time I got down to business

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We should not be trying to COMPETE with the Microsofts, Alcatel-Lucents, IBMs, Avayas and Ciscos of this world

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there’s a shedload of good numbers and charts that make it a ‘must have’ for agencies and their clients

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