This is the seventh TEDx event organised by the volunteer TEDxAdelaide team and the feedback we get from attendees is that they leave our events feeling inspired, motivated and full of great ideas to take back to their work and/or life!
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Looking at what sites are hot, what sites are not and what metrics are worthy of attention, Dell’s panel of experts offer some fascinating insights.
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Entitled, “The Five Key Elements to Nonverbal Communication in Business” it covers, well, five key components for good nonverbal communication.
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I’ve just finished reading a superb introductory textbook on social business, invaluable reading for those executives who are thinking of taking their organisation into the social space.
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Everyone knows that the web is not a good place to have a short, weak password. And everyone knows that you should never use the same password twice. But humans are humans and we all do it.
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Ark Group (Australia), the publishers of many fine industry reports for professionals, have two of my own reports available for 50% off, until Dec 31st.
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Instagram broke its single-day record for photo sharing on Thanksgiving, as U.S. users shared 10 million images at a peak rate of 226 photographs per second, the company said. That’s about twice Instagram’s daily average, but only a fraction of the 300 million photos shared daily on Facebook. "It shows Instagram still has a long [...]
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Ten photos taken by locals have been chosen for each cover, with the following winners taking out the top slot on each cover
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Small businesses and individuals have a good opportunity now to right their systems; to bring some order to their security prevention. Here are a few measures of control that site owners can bring to their websites and servers.
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Emily Stewart dropped me a line, alerting me to a tidy little video about social media from a small/micro business perspective. A useful one to play to friends and clients/prospects still unsure about this social media fad.
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Subscribe to my business communication newsletter and receive a FREE version of my highly-regarded report, 'Master the Art and Science of Twitter for Business' (that sells for $79)
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Measuring the Impact and ROI of Social Media - NEW
Making Social Media Work for Your Business
Social Media: The New Communication Landscape - for Ark Group
How to get started with podcasting in your organisation - for Melcrum Publishing
Contributing author to:
Best practices in social media governance
How to use social media to solve critical internal communication issues
How to communicate with hard-to-reach employees - for Melcrum Publishing
How to use social media to engage employees - for Melcrum Publishing
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Tactical Transparency by Shel Holtz and John Havens.
A belter of a book and a 'must read' addition to any communicator's bedside reading table if they are serious about introducing social media into their communication plans. It includes a fabulous chapter on transparency and business (hint: you want to photocopy it and give it to your CEO!)
Qualitative Communication Research Methods by Thomas Lindlof and Bryan Taylor.
Not just a book for academics, it's chock-full of great ideas on how to effectively and efficiently research your employees, customers, the marketplace and other stakeholders
The Twitter Book by Tim O'Reilly and Sarah Milstein.
A fabulous book that gives a clear, clean overview of what Twitter is and WHY you should be engaging with it. THEN it goes into depth with so many tips and ideas that they should have sold the book for twice the price!
Practical SEO Copywriting: a ‘must get’ book. My mate Glenn Murray has written a bottler of a new book on search engines and copywriting.
In a cunning twist of bizarre nomenclature, he’s titled it Practical SEO Copywriting. The cheeky little fox! It’s a DIY guide to writing online copy for both human readers AND for that 400kg gorilla we lovingly call ‘Google’.
The danger, Glenn quite rightly …err …writes is that focusing too much attention on all of the supposed SEO ‘tricks of the trade’ will make your copy all but unreadable by the human brain. You know, all that stuff bandied about by the so-called SEO (search engine optimisation) experts: keyword frequency, exact string versus individual words scattered across the page, page length, alt tags, header tags, and so on.
Not that this stuff isn’t important – it all is, and more besides – but Glenn argues persuasively that by far more important is the ability to write copy that people will actually want to read – and link to!
