customer service

Questions to ask when building a social CRM strategy: How are we going to do social media? What do we want to focus on? What’s our personality? What are our rules of engagement?

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CHIEFEXECUTIVE.NET have published a great read on why social software often fails to excite the C-suite and what can be done to get their support and encouragement of social initiatives within and throughout the organisation

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here’s a brilliant video about a theatre in Austin, Texas, who threw a customer out for using their mobile phone in the-ay-ter

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You can use the low-cost/high-touch tools of social media to service your customers and business leads, can’t you?!

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Why do coffee shops in Australia fail in the most basic of customer service elements?

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if you aren’t ensuring that every interaction you have with your audience is mobile-friendly then you will increasingly look old and irrelevant

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A huge need to supply requested information to the social media team as soon as possible

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There’s no guarantee that your friends will move to another service, is there? One to watch…

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There you have it – FIR installed on your device, ready to go!

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