Five teenage girls from an Adelaide all-girls high school have done themselves a tremendous amount of ill-fortune by filming themselves offering sexual acts. In an obvious spoof of the phenomenal KONY 2012 video the allegedly 14 year old girls created a GOBS 2012 video. I bet they didn’t expect, nor understand, why they suddenly got […]

Will corporate blogging be rule-bound?

by Lee Hopkins on March 15, 2012

in blogging,ethics

Word reaches me from PRDaily that a group called the Council on Ethical Blogging and Aggregation—which includes the editors of Esquire, The Atlantic, New York magazine, Slate, and others—aims to draft a list of best practices for linking, aggregating, and curating content on blogs and websites. What they are looking to do is introduce some […]

I am advised by a contact that without attracting too much publicity, LinkedIn has updated their privacy conditions. Without any user intervention, LinkedIn is now permitted to use your name and picture in any of their advertisements. Actions you might want to consider: 1. Place the cursor on your name at the top right corner […]

Chevron oil needs your help

by Lee Hopkins on January 18, 2012

in ethics,strategy,tools

It’s a brilliant piece of user-generated campaigning, and something that every organisation needs to be prepared to counter when it happens to them

Check out the video at the top of this post to learn more and visit the CTK Foundation’s page to apply, but hurry up because the grant closes August 15.

Coincidence or not? You decide. To say I’m disappointed is an understatement. A talk being organised by ‘Advantage SA’ about social media has the following promo graphic: Note how the title of the talk closely resembles the title of my recently-published report for Ark Group: Then, to add insult to injury, the ‘Advantage SA’ people […]

A culture where innovation and risk-taking are welcomed only on the ‘Values Statement’ but not in real life, will find it harder than some other organisations to embrace social media

You could be passed over for a promotion based on nothing more than what you might do, according to a piece of software

Today is World Suicide Day

by Lee Hopkins on September 10, 2010

in ethics,Uncategorized

In Australia our annual toll of deaths by suicide is greater than the number of deaths on our roads, yet we only hear about the road toll

But what we can’t do is tell you in advance whether Twitter is going to be a better bet for you than Facebook. Sorry.