From the category archives:

marketing

Facebook Places: a big deal or nothing worth worrying about?

by Lee Hopkins on August 24, 2010 · View Comments

in PR,lifehack,marketing,tools

In two years’ time most businesses will be wanting to harness the power that comes from people sharing their location

{ 2 comments }

The difference between Facebook and Twitter

by Lee Hopkins on August 20, 2010 · View Comments

in ethics,marketing,public speaking,tools

But what we can’t do is tell you in advance whether Twitter is going to be a better bet for you than Facebook. Sorry.

{ 5 comments }

Marketing Week in Adelaide approacheth

by Lee Hopkins on August 4, 2010 · View Comments

in marketing,public speaking

the pros and cons of digital mediums in this new era of PR, fan power and brand democratisation

{ 1 comment }

Social media users spend more dollars

by Lee Hopkins on June 9, 2010 · View Comments

in PR,marketing,strategy,tools

Comscore says users of social media outspend non-users

{ 1 comment }

The iPad: Simon Hackett gives it a partial thumbs up

by Lee Hopkins on June 9, 2010 · View Comments

in clippings,marketing,tools

waiting for Version 2 would be a smart thing to do, rather than rushing out and buying one now

{ 1 comment }

Confused about social media and the risks that employees might damage your brand? Don’t be.

by Lee Hopkins on May 28, 2010 · View Comments

in PR,ethics,housekeeping,legal,marketing,strategy,tools

Because help is at hand from various sources, including online.

{ 0 comments }

Join me at Affili@SYD, 8th June

by Lee Hopkins on May 15, 2010 · View Comments

in marketing

Don’t miss this great opportunity to learn what’s hot in the affiliate space and network with the industry leaders.

{ 2 comments }

New look business card with QR code

by Lee Hopkins on May 12, 2010 · View Comments

in marketing

To Beth Sporne, Creative Director at the China Shop: Thanks SO MUCH, Beth!

{ 9 comments }

FarmVille: The Hottest Land On Facebook?

by Lee Hopkins on May 4, 2010 · View Comments

in clippings,marketing

Zynga, states that FarmVille “is bigger than Twitter and [was] valued at $1 billion last month (mashable.com)”

{ 0 comments }

Join Facebook if you haven’t already; a third of our population can’t be wrong

by Lee Hopkins on May 4, 2010 · View Comments

in PR,clippings,marketing,tools

This is the number of Australians on Facebook as I write this.

{ 0 comments }

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