Lee’s Second Life - “Finding the key”

If you’re new here, you may want to subscribe to my RSS feed (you can even subscribe via email!). Thanks for visiting!Greg Verdino, chief strategy officer at social media consulting agency Crayon, argues corporate brands should integrate social media and community capabilities rather than simply creating branded spaces. For instance, he pointed to successful [...]

Lee Laperriere relaxes and reclines, watching another gorgeous sunrise from his new home.
Situated on a man-made island with nothing but a glorious view of the sea, and with a lovely little beach hut and a couple of recliner chairs, our hero can escape the hurly-burly of business, academic and family life and find solace, [...]

I don’t usually post my FIR reports here, but since this whole report is about Second Life and 3D collaborative virtual environments (aka CVEs) I figure it’s as good a place as any to post it.
In this week’s report:
A rather futuristic thought piece on Second Life or other 3D Collaborative Virtual Worlds and our existing [...]

Just musing further on the MetaVerse Roadmap, I am thinking about whether (or when) the GPS shadow of the real-world ‘owner’ can translate to context-sensitive advertising in-world.
For example, I may be physically situated in Adelaide but travelling through ‘Barcelona’ in Second Life. If there are some billboard or HUD-based advertising tags or prims that [...]

It had to happen. Rather than paying ’sitters’ L$5/hr to camp out at your place to make it look busy, you can now buy avatars that sit there for free.
Okay, perhaps that’s slightly confusing. But for L$477 you can purchase five different male avatars — clerk, salesman, guard, visitor, manager — and have them [...]

Courtesy of Greg Verdino of crayon comes news of a white paper (pdf) from Elastic Collision, a virtual worlds agency, on building business equity in Second Life.

So said Computer Weekly’s John Riley ages ago, but I’ve only just caught up with it.
BP, ABN Amro Bank and Diageo PLC have revealed details of the ways they are working in virtual worlds.
Joe Little, who works in BP’s chief technology office, said the company has identified 30 interactive web and virtual worlds [...]

After several attempts to shoe-horn the various houses and offices I’ve collected onto my 512sq land, I’ve given up and decided to rent office space.
Yes, there are many reasons why not to rent but to own, including naming rights, but finding a location half-decent was becoming impossible.
I spent about a fortnight researching various office locations [...]

According to the stats recently released, Australia ranks in the Top 5 of SL users compared to their nation’s actual population, higher than the US.

- The Netherlands 0.10% - Denmark 0.08% - Portugal 0.07% - Australia 0.07% - United Kingdom 0.06%
Hat tip to Wagner James Au
Also of interest is the latest sign-up stats from Second [...]

Cross-posted from my main blog
Sheryle Moon has commented on the Aussie trend for early adoption (although not usually by corporates) of new technology, including communication technology.
In her post she points to the intriguing fact that
“Second Life is a global micro-economy – and that there has never been one before.  It may take time, but [...]