ark group

Leading the way in internal communications–conference and workshop, Melbourne, Feb 21-23. See you there?

by Lee Hopkins on January 11, 2012 · 0 comments

in internal communications,public speaking,training

I’m running a workshop on the 23rd, ‘The Social Business and You’, and am part of a panel on the 22nd discussing ‘Establishing and maintaining an internal communication protocol’.

{ 0 comments }

Potential plagiarism alert: When others seemingly use your words for their own profit.

by Lee Hopkins on April 21, 2011 · 3 comments

in ethics

Coincidence or not? You decide. To say I’m disappointed is an understatement. A talk being organised by ‘Advantage SA’ about social media has the following promo graphic: Note how the title of the talk closely resembles the title of my recently-published report for Ark Group: Then, to add insult to injury, the ‘Advantage SA’ people [...]

{ 3 comments }

Making social media work for your business

by Lee Hopkins on February 28, 2011 · 3 comments

in bcr pod/vidcast,marketing,strategy,tools

I’m proud to announce that my report, ‘Making social media work for your business’ is now available for online purchase. Purchase in Australia  :::  Purchase in UK This is the second report into social media that I’ve written for Ark Publications — the first written eighteen months ago. A lot has happened since then! Making [...]

{ 3 comments }

Making Social Media Work for Your Business – report coming soon

by Lee Hopkins on January 21, 2011 · 1 comment

in marketing,strategy,tools

It’s getting very close. The publication, that is, of my second report into social media for Ark Group, and you can benefit from its impending arrival. AUD$100 pre-publication discount available until 5pm Monday 24 January 2011. Reserve your copy NOW. Go to Scribe or download a pdf order form. So how confident are you that [...]

{ 1 comment }

Rumours of my death… apologies for my light blogging

by Lee Hopkins on October 19, 2010 · 0 comments

in clippings,housekeeping

Much writing to be done, so sorry for my silence. I hope you understand

{ 0 comments }

Social Media: the new business communication landscape

by Lee Hopkins on May 15, 2009 · 2 comments

in blogging,marketing,podcasting,pr,reviews,second life & 3d virtual worlds,tools,video

All in all, 126 pages of wisdom, insight and invaluable time-and tears-saving tips, tricks and tools.

{ 2 comments }

Business Revenue 2.0: my brain hurts

by Lee Hopkins on April 24, 2009 · 4 comments

in customer service,ethics,marketing,micro-blogging,pr,revenue models,tools

Too many people lost out during the dotbomb era and I’m not convinced this ‘give it all away’ model is completely dissimilar. How does one eat whilst waiting for those greater rewards?

{ 4 comments }