business

PR, Soc Med, the SME and ethical conflicts

by Lee Hopkins on September 29, 2009 · 48 comments

in ethics,marketing,pr,tools

can they speak with some authority and authenticity on their behalf?

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I’m giving you just 7 days to nab a free copy of the Twitter Mastery for Business report as a way of saying “thank you” for being a part of my community.

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Plantronics 925 bluetooth headset: road-test

by Lee Hopkins on February 16, 2009 · 2 comments

in tools

for the business person looking for superb sound quality, it’s a ‘no brainer’

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The Five Dysfunctions of a Team (Manga)

by Lee Hopkins on December 29, 2008 · 0 comments

in reviews,tools

I’ve just read Patrick Lencioni’s brilliant book, The Five Dysfunctions of a Team, now out with Manga-style graphics. It is superb!

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I sum up the government’s understanding and appreciation of virtual worlds by using the title of a famous movie: extra points if you can guess what the movie is before you read the interview

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Just as the wardrobe was the entrance to a magical kingdom of Narnia, so today’s computer is the entrance to a magical kingdom every bit as rich, as deep and as nuanced; only now we have the opportunity to be not just a passive reader but a very real and active participant.

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7 tips for real-world businesses in SL

by Lee Hopkins on February 21, 2008 · 2 comments

in marketing,second life

Courtesy of Greg Verdino of crayon comes news of a white paper (pdf) from Elastic Collision, a virtual worlds agency, on building business equity in Second Life.

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