Posts tagged as:

forrester

Forrester: Value of Virtual Worlds

by Lee Hopkins on October 26, 2009 · View Comments

in Second Life, Second Life & 3D virtual worlds, academic research

We should not be trying to COMPETE with the Microsofts, Alcatel-Lucents, IBMs, Avayas and Ciscos of this world

{ 4 comments }

Middle-aged Aussies and Social Media – report

by Lee Hopkins on September 28, 2009 · View Comments

in academic research, book review

there’s a shedload of good numbers and charts that make it a ‘must have’ for agencies and their clients

{ 3 comments }

Forrester’s Australian Social Media landscape

by Lee Hopkins on December 10, 2008

in book review, marketing, tools

WOW! I’ve just read Steven Noble’s report on the state of Aussie Social Media for marcomms folk. It’s a brilliant report; everyone who is thinking of engaging with an Australian audience nab a copy before your competitors do.

{ Comments on this entry are closed }