I know that my source for this article, @Prakky, is definitely defined by number 10
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innovative communication for innovative communicators
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by Lee Hopkins on August 9, 2010 · View Comments
I know that my source for this article, @Prakky, is definitely defined by number 10
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G’day! Thanks for returning!A brilliant video courtesy of Shel Holtz on what happens when a simple communication project for a client gets additional ‘suggestions’ from others in the client corporation. Superb! null – Watch more free videos As Shel says, watch it and try not to laugh! Such painful memories Technorati Tags: shel holtz, video, [...]
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by Lee Hopkins on November 24, 2008 · View Comments
in humour
I know, it sounds ludicrous — and ludicrously difficult. But video evidence exists (it could have been ‘doctored’, that’s true) of the mighty Bruce enjoying a bit of light relaxation at the ping pong table.
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by Lee Hopkins on April 3, 2008 · View Comments
I am finally free of debt. It’s taken me a while, but only a little more work, an email or two, and it’s all clear sailing from now on. Finally, after months of chasing, the Federal Republic of Nigeria have come through with their promises: Dear Contractor, On behalf of the President (Umar Musa Yar’adua [...]
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Three naked women were sitting in a sauna, two were in their mid-twenties, one was in her forties. Suddenly there was a beeping sound. One young woman pressed her forearm and the beep stopped. The others looked at her questioningly. “That was my pager” she said. “I have a microchip under the skin of my [...]
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by Lee Hopkins on March 28, 2008 · View Comments
Courtesy of StumbleUpon comes video proof that Hillary Clinton came under fire whilst visiting Bosnia. Technorati tags: hillary clinton, sniper, bosnia, lying, humor
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by Lee Hopkins on March 28, 2008 · View Comments
Good news for modern man has seeped out from Psychology Today — a man’s mid-life crisis is all his wife’s fault. Phew! That’s a relief. “Many middle-aged men do go through midlife crises, but it’s not because they are middle-aged. It’s because their wives are. From the evolutionary psychological perspective, a man’s midlife crisis is [...]
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by Lee Hopkins on March 27, 2008 · View Comments
The drought has temporarily broken in Adelaide. After an interminably long time, we finally have had a few drops of rain here in this city perched on the edge of a desert, located in the driest state in the driest continent on earth. I can now safely divulge the reason why we received the rain: [...]
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Hat tip to Kathy Oleszczuk for sending me this mildly amusing use of one of Billy Joel’s great songs to highlight Facebook Fatigue. Technorati tags: Kathy Oleszczuk, facebook, video, humor, billy joel, we didn’t start the fire, parody, satire, lee hopkins
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It’s the end of the week, so time for a quick ‘feet on the desk’ moment before ‘Beer O’Clock’ and watch a funny video. Keep watching to right to the very end — the last one is superb! The compiler of the video has a whole swag of them. Hat tip to my Facebook [...]
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Social Media: The New Communication Landscape - for Ark Group

Making Social Media Work for Your Business - currently writing for Ark Group
How to get started with podcasting in your organisation - for Melcrum Publishing
Contributing author to:
How to use social media to solve critical internal communication issues

How to communicate with hard-to-reach employees - for Melcrum Publishing
How to use social media to engage employees - for Melcrum Publishing
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Tactical Transparency by Shel Holtz and John Havens.
A belter of a book and a 'must read' addition to any communicator's bedside reading table if they are serious about introducing social media into their communication plans. It includes a fabulous chapter on transparency and business (hint: you want to photocopy it and give it to your CEO!)

Qualitative Communication Research Methods by Thomas Lindlof and Bryan Taylor.
Not just a book for academics, it's chock-full of great ideas on how to effectively and efficiently research your employees, customers, the marketplace and other stakeholders

The Twitter Book by Tim O'Reilly and Sarah Milstein.
A fabulous book that gives a clear, clean overview of what Twitter is and WHY you should be engaging with it. THEN it goes into depth with so many tips and ideas that they should have sold the book for twice the price!
Practical SEO Copywriting: a ‘must get’ book. My mate Glenn Murray has written a bottler of a new book on search engines and copywriting.
In a cunning twist of bizarre nomenclature, he’s titled it Practical SEO Copywriting. The cheeky little fox! It’s a DIY guide to writing online copy for both human readers AND for that 400kg gorilla we lovingly call ‘Google’.
The danger, Glenn quite rightly …err …writes is that focusing too much attention on all of the supposed SEO ‘tricks of the trade’ will make your copy all but unreadable by the human brain. You know, all that stuff bandied about by the so-called SEO (search engine optimisation) experts: keyword frequency, exact string versus individual words scattered across the page, page length, alt tags, header tags, and so on.
Not that this stuff isn’t important – it all is, and more besides – but Glenn argues persuasively that by far more important is the ability to write copy that people will actually want to read – and link to!