Posts tagged as:

social marketing

Social Media: the new business communication landscape

by Lee Hopkins on May 15, 2009 · View Comments

in PR,Second Life & 3D virtual worlds,blogging,book review,marketing,podcasting,tools,videoblog

All in all, 126 pages of wisdom, insight and invaluable time-and tears-saving tips, tricks and tools.

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Is email marketing still relevant in a 2.0 world?

by Lee Hopkins on February 25, 2009 · View Comments

in PR,customer service,ethics,interviews,marketing,tools

So it was fantastic to finally chat with someone who, like me, believes that email is STILL a fundamental part of the marketing toolkit.

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Dido uses social networking to market her latest album

by Lee Hopkins on November 11, 2008 · View Comments

in clippings,marketing,tools

A social media/social networking marketing campaign needs to be carefully thought through and not just bashed out in any ol’ fashion. ‘On the cheap’ is not clever when your market is savvy and super-cynical online residents. Dido shows how it can be done…

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